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The campaigns the house builds to outlast the game.
How we work ENDRICK × AMAZONEndrick × Amazon, Bicofino campaign. Endrick debuts in the Copa do Brasil just as Amazon Prime debuts broadcasting the tournament live — a double debut. The reel carries the campaign film; the cards show the hush gesture with the “Wednesday, 8pm — Exclusive” ad, a close-up behind the scenes and Endrick with the Bicofino team.
ENDRICK — DEBUT
Double debut
Endrick debuts in the Copa do Brasil; Amazon Prime debuts broadcasting the tournament live. Two debutants at once — the Palmeiras prospect and the competition’s new home.